Car dealers need good websites, and most of them do not want to build one themselves. They want somebody they trust to handle it, keep it running, and be at the end of the phone when something needs changing. If you run a web studio, a marketing agency, or a reseller business, that somebody could be you.
The catch has always been the platform underneath. Building a proper dealership website from scratch means stock feeds, enquiry forms, finance tools, vehicle pages that actually convert, and a back office your client can use without ringing you every five minutes. Doing that once is a project. Doing it for every dealer on your books is a business you probably did not set out to run.
Vehiso for Agencies closes that gap. You bring the clients and the relationship; we give you the platform, the reseller pricing, and the tools to run every dealership from one place. This guide walks through how it works, what you get, and who it suits, so you can decide whether offering dealership websites is a line of business worth adding.
Why offer car dealership websites to your clients
If you already build or manage websites for local businesses, car dealers are a natural fit that is easy to overlook.
The demand is steady. Every used car dealer, independent forecourt, and small franchise needs somewhere to list stock, take enquiries, and look credible next to the big marketplaces. Plenty of them are still limping along on a generic template that was never built for selling cars, or paying a rigid provider they have quietly outgrown. That is a market that wants a better option and a person who will look after them.
The revenue is recurring. A dealership website is not a one-off build that you hand over and never hear about again. Stock changes daily, dealers want tweaks, and the site needs to keep working month after month. That ongoing relationship is exactly the kind of dependable, recurring income that makes an agency more valuable, rather than a string of one-off projects you have to keep replacing.
The margin is yours to set. With reseller pricing you buy the platform at a wholesale rate and decide what to charge your clients for the website, your setup work, and your ongoing support. The gap between the two is your margin, and it is built into every dealership you run.
And the hard part is already done. You are not maintaining a codebase, chasing stock-feed bugs, or building finance integrations. You are doing what you are good at, which is winning clients and looking after them, on top of a platform that is purpose-built for car dealers.
One account, every client
Everything you manage lives in a single agency login. Add a new dealership in minutes, keep an eye on every account from one place, and jump straight into any client's site without logging in and out all day.
- Add as many dealerships as you like, each with its own car dealer website and its own back office.
- Switch between client sites instantly, so you can make a change for one dealer and move to the next without hunting for passwords.
- See all of your accounts together, so nothing slips through the cracks as you grow.
This is the difference between managing five dealers and dreading a sixth, and managing fifty without your day turning into admin. One account, one view, every client underneath it.
Reseller pricing, and margin in every deal
As an agency partner you get partner rates across the whole platform. We give you the wholesale price; you decide what your clients pay.
That means you are free to package dealership websites however suits your business. Charge a monthly fee that bundles the platform with your support. Add a setup fee for the initial build. Offer tiers for dealers who want more hand-holding. However you price it, there is healthy margin built into every dealership you run, because your cost is the wholesale rate and your price is whatever the market and your service justify.
You are not reselling a commodity at a fixed markup. You are selling your expertise and your relationship, with a purpose-built platform as the engine underneath.
One simple bill
Nobody wants to chase a separate payment for every client. With Vehiso for Agencies, everything your dealerships use rolls up into one straightforward bill to your agency.
- One invoice covers every dealership on your account, rather than a scattered pile of separate charges.
- Bill in the currency you choose, so your costs line up with how you charge your own clients.
- Your billing stays simple as you scale, whether you are running three dealerships or thirty.
You handle one clean payment to us and get on with billing your clients your way. No reconciling, no chasing, no surprises.
You stay in control and in front
Full white-labelling is on our roadmap, but the relationship is already yours from day one. The point of Vehiso for Agencies is that you are the one your clients deal with, trust, and rely on.
You are their point of contact. When a dealer wants a change to their site, a hand with their stock, or an answer to a question, they come to you, not to us. You are the expert who understands their business and looks after their website, and we stay quietly in the background keeping the platform running so you can do that well.
You are in control of the relationship. You decide how involved to be with each client, what you charge, and how you package your service. You own the account and the dealerships under it, and you manage them on your terms.
That is what makes this a real line of business rather than a referral. Your clients are your clients. You are the name they think of when they think about their website, and every good bit of service you give strengthens a relationship that belongs to you.
Run it all on their behalf
Most car dealers do not want to log into anything. They want to sell cars and have their website simply work. Vehiso for Agencies lets you give them exactly that.
You can set up a client's website and handle the day-to-day for them, so they get a polished, ready-to-go site without lifting a finger. You take care of the build, the settings, the tweaks, and the upkeep; they focus on their forecourt. It is a genuine done-for-you service, and it is often the easiest thing to sell, because it removes the one objection dealers raise most, which is that they do not have the time or the confidence to run a website themselves.
Because everything sits on one platform, managing a site on a client's behalf is quick. You are working inside the same tools you already know, across every dealership you look after, rather than learning a different system for each client.
Domains, handled
Web addresses are usually where dealership website projects get stuck, with logins nobody can find and registrars nobody wants to deal with. Vehiso for Agencies keeps all of that in one place.
- Buy new domains for your clients directly from your agency account.
- Bring existing domains across and connect them to the right dealership's site.
- Keep it all on the same single bill, so there is no separate domain admin to manage.
You handle the web address the same way you handle everything else, from one account, without sending a client off to a third party and hoping they get it right.
See how every client is doing
Running several dealerships means you need to know what is happening across all of them without opening each one individually. Clear usage reporting gives you that overview.
You can see what each dealership is using across every account you manage, so you always know where things stand and can plan ahead with confidence. That visibility helps you spot the client who is growing and might want more, have sensible conversations about what each dealer needs, and keep your own business planning grounded in what is actually being used.
It is the difference between guessing how your accounts are doing and knowing.
Try it first, and bring your team
You do not have to commit blind. A no-obligation demo lets you explore everything the platform does, and it doubles as a sales tool: you can show a prospective dealer exactly what their site could look like before anyone signs up to a thing. Walking a client through a real, working example is far more persuasive than any pitch.
And you do not have to run it alone. Invite your colleagues, control who has access to what, and set your agency up the way that suits how your team works. Whoever builds sites, whoever handles support, and whoever manages the accounts can each have the right level of access, so the work is shared without anyone stepping on anyone else.
Who Vehiso for Agencies is for
- Web studios and design agencies. You already build websites for local businesses. Adding car dealers gives you a specialist offering, recurring revenue, and a platform that handles the hard parts of selling cars online.
- Marketing agencies. If you run campaigns or lead generation for dealers, owning their website too puts you in control of the whole journey, from the ad to the enquiry, and adds a dependable monthly line to what you bill.
- Resellers and consultants. If you advise dealers or resell software to them, dealership websites are a natural product to add, with wholesale pricing and margin you set yourself.
- Anyone starting a dealership website business. If offering car dealer websites is the business you want to build, this gives you the whole platform on day one, without writing a line of code.
Common questions about Vehiso for Agencies
Do I need to build anything myself? No. The platform, the website features, the stock tools, and the back office are all built and maintained by us. You configure sites for your clients and look after the relationship; there is no development work on your side.
How does the pricing work? You get reseller rates across the platform and decide what to charge your own clients. Your cost is the wholesale price, your price is up to you, and the difference is your margin.
Is this white-label? You are the point of contact and the expert your clients rely on, and you manage everything from your own agency account. Full white-labelling of the platform is on our roadmap, and in the meantime the client relationship is firmly yours.
How does billing work across lots of clients? Everything your dealerships use rolls up into one simple bill to your agency, in the currency you choose. You pay us once and bill your clients however you like.
Who supports the dealer? You do, as their agency and their point of contact. We support you and keep the platform running behind the scenes, so you can look after your clients with confidence.
Can I manage a client's site for them? Yes. You can set up and run a dealership's website entirely on their behalf, so they get a finished, working site without having to touch it themselves.
How do I get started? Explore the platform with a no-obligation demo, then become a partner and add your first dealership whenever you are ready.
Get started
Offering car dealer websites does not have to mean building a platform, hiring developers, or reinventing everything for every client. With Vehiso for Agencies you get the tools, the reseller pricing, and one account to run every dealership from, while you stay the expert your clients trust.
Take a look at everything the platform can do on our Vehiso for Agencies page, book a demo, and become a partner to grow your dealership website business with us.
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