Car Dealer Website Providers Compared
An honest comparison of the top car dealer website platforms to help you choose the right provider for your dealership.
Hundreds of dealer websites built and counting
Choosing the Right Car Dealer Website Provider
We compare seven of the most-asked-about car dealer website providers side by side - covering published price, what is bundled in the base plan, AI tools, social posting, online payments, workshop management, and support for multi-location dealer groups and new car sales. Use it to weigh up what each platform actually includes day to day. See what a car dealer website includes →
Top Car Dealer Website Providers
A closer look at seven of the most popular platforms available to dealers today.
Vehiso
Vehiso bundles a customizable dealer website with a full DMS, customer-facing workshop, branded social posting, AI tools, online payments, and MTD-ready Xero, QuickBooks, and Sage accounting integrations in one platform - for single-site, multi-location, used and new car dealerships. Most dealers go live in 5 minutes with AutoTrader sync, AI vehicle descriptions, AI background replacement, and Stripe, SumUp, PayPal, and Square built in.
Free plan, then from £49/month
- 5-minute self-serve setup - live the same day
- AI vehicle descriptions, AI background replacement, branded social posting
- AutoTrader sync, finance integrations, online payments
- MTD-ready Xero, QuickBooks, and Sage accounting integrations
- Full DMS, workshop, and multi-location support included
Best for: Used and new car dealers - single-site or multi-location - who want a modern, all-in-one platform at a published price.
Dragon2000
Dragon2000 (DragonDMS) is a long-running UK dealer software provider offering a DMS, dealer websites, and workshop/parts modules. Pricing is on inquiry and onboarding is sales-led - no instant signup or self-serve trial.
Pricing on inquiry
- Sage accounting integration and Clover payments
- Workshop and parts management modules
- No native AI tools or branded social posting
- Pricing on inquiry, sales-led onboarding
What Vehiso brings: the same DMS and workshop coverage, plus AI tools, branded social posting, online payments, and MTD-ready Xero, QuickBooks, and Sage accounting - at a published £49/month.
Click Dealer
Click Dealer is a UK dealer website platform with stock management and finance integration tools, plus marketing services (ClickSEO, ClickPPC, ClickSocial) typically priced as separate add-ons. Pricing is on inquiry.
Pricing on inquiry
- Stock and finance integrations
- Marketing tools typically priced separately
- No native AI vehicle descriptions or background replacement
What Vehiso brings: website, DMS, branded social posting, AI tools, online payments, and MTD-ready Xero, QuickBooks, and Sage accounting bundled in one published £49/month plan - no separate marketing add-ons.
MotorDesk
MotorDesk is an all-in-one dealer platform with a website, DMS, AI vehicle descriptions, social automation, and accounting integrations. Pricing starts at £79/month +VAT (≈£94.80 inc VAT) - higher than Vehiso, with no customer-facing workshop and no AI background replacement.
From £79/month +VAT
- Sage, QuickBooks, and Xero integrations
- No customer-facing workshop module
- No AI background replacement or branded social overlays
What Vehiso brings: pricing from £49/month plus customer-facing workshop, AI background replacement, and branded social overlays.
Car Dealer 5
Car Dealer 5 publishes four packages from £44+VAT/month (≈£52.80 inc VAT) up to £110+VAT/month (Symphony, plus a £110+VAT setup fee). The headline is +VAT, so the entry tier is higher than Vehiso once VAT is included.
From £44/month +VAT (≈£52.80 inc VAT)
- AI vehicle descriptions on all packages
- No customer-facing workshop, no AI background replacement
- Google Vehicle Ads cost £50+VAT/month extra
What Vehiso brings: pricing from £49/month plus workshop, branded social posting, AI background replacement, direct online payments, and MTD-ready Xero, QuickBooks, and Sage accounting.
67 Degrees
67 Degrees is a bespoke automotive agency that designs custom dealer websites and runs managed marketing services on bespoke quotes. Build lead times typically run from weeks to months and pricing is not published.
Bespoke quote, weeks to months to launch
- Custom website builds with agency-managed marketing
- DMS via integration, not bundled in pricing
- No published trial, weeks-to-months lead time
What Vehiso brings: a bespoke dealer website service alongside the £49/month all-in-one platform - and a standard plan you can launch in 5 minutes with the DMS already bundled.
Traderway
Traderway is a newer UK platform for independent dealers, offering a website with stock, inquiries, and dealer management tools. Its pricing is tiered: the £39/month plan is website-only, with marketplace sync, AI, and the full DMS reserved for higher plans up to £79/month.
From £39/month (full DMS £79/month)
- Website templates with stock and vehicle pages
- AutoTrader and eBay Motors publishing, CarGurus-ready feed
- No accounting/MTD, workshop, or AI assistant
- Full DMS only on the £79/month plan
What Vehiso brings: pricing from £49/month with the full DMS in every plan, plus MTD-ready Xero, QuickBooks, and Sage accounting, a customer-facing workshop, AI background replacement and assistant, and branded social posting.
SpidersNet
SpidersNet is an award-winning UK provider whose Autopromotor DMS pairs bespoke-built websites with automated vehicle video and automatic Facebook and Instagram posting. Pricing is package-based on inquiry and onboarding is provider-led - no self-serve trial.
Package-based, on inquiry
- Automated vehicle video and automatic Facebook and Instagram posting
- Integrated accounting with an HMRC-compliant digital stock book
- No native AI descriptions, background editing, or in-app assistant advertised
What Vehiso brings: the same website-and-DMS coverage plus native AI tools, one-click branded social to Facebook, Instagram, and TikTok, and MTD-ready Xero, QuickBooks, and Sage accounting - at a published £49/month, self-serve.
Autoweb Design
Autoweb Design is a design-led UK website provider with around two decades of automotive experience. It builds websites that plug into the DMS you already run, so pricing is quote-based and going live is a design-led build.
Quote-based, design-led build
- Design-led websites with AutoTrader Connect and finance calculators
- Integrates with virtually every dealer management system
- Website only - the DMS is separate, and no native AI tools advertised
What Vehiso brings: the website and full DMS in one platform on one bill, plus native AI tools and branded social posting - at a published £49/month, live in 5 minutes.
GForces
GForces builds NetDirector, an enterprise automotive ecommerce platform for large franchise groups and manufacturers, with online service booking, parts sales, and a full online purchase journey. It is sold and implemented through a sales process.
Enterprise, on inquiry
- Enterprise digital retailing for franchise groups and manufacturers
- Full online purchase journey with parts, service, and finance
- Built and priced for enterprise, not independents, with no native AI focus
What Vehiso brings: a website and DMS built and priced for independents at £49/month, self-serve in 5 minutes, with native AI tools included as standard.
Pinewood DMS
Pinewood, now Pinewood.AI, is a manufacturer-approved dealer management system for franchise and multi-brand groups, with deep manufacturer integrations and embedded business intelligence. It is a DMS rather than a website, typically priced per employee.
Typically per employee, per year
- Deep manufacturer integrations and cross-department business intelligence
- Aftersales, accounts, and role-based dashboards
- A DMS only - no website - and built for franchise-group scale
What Vehiso brings: a website and full DMS in one, from £49/month rather than a per-employee license, self-serve with native AI tools included.
Feature Comparison
How do the top car dealer website providers stack up? Here is a side-by-side comparison of key features.
| Feature | Vehiso | Dragon2000 | Click Dealer | MotorDesk | Car Dealer 5 | 67 Degrees | Traderway | SpidersNet | Autoweb Design | GForces | Pinewood DMS |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Starting price | £49/mo | On inquiry | On inquiry | £79/mo +VAT | £44/mo +VAT | Bespoke | £39/mo | On inquiry | On inquiry | On inquiry | Per employee |
| Free trial | Supported | Supported | - | Supported | - | - | Supported | - | - | - | - |
| DMS included | Supported | Supported | - | Supported | Add-on | 3rd party | £79 plan | Supported | 3rd party | Supported | Supported |
| Marketplace listings | Supported | Supported | Supported | Supported | Supported | Supported | Supported | Supported | Supported | Supported | Supported |
| Finance integration | Supported | Supported | Supported | Supported | Supported | Supported | Supported | Supported | Supported | Supported | Supported |
| AI tools | Supported | - | - | Supported | Supported | - | Descriptions only | - | - | - | - |
| AI assistant | Supported | - | - | Replies only | - | - | - | - | - | - | - |
| AI Agents (automated outreach) | Supported | - | - | - | - | - | - | - | - | - | - |
| Online payments | Supported | Supported | - | Supported | Add-on | Supported | Manual deposits | Supported | - | Supported | - |
| Accounting & MTD | Xero, QuickBooks, Sage | Sage only | Sage, Xero | Xero, QuickBooks, Sage | - | 3rd party | - | Integrated | - | - | Integrated |
| Mobile-friendly | Supported | Supported | Supported | Supported | Supported | Supported | Supported | Supported | Supported | Supported | Supported |
| SEO tools | Supported | Supported | Supported | Supported | Supported | Supported | Supported | - | - | - | - |
| Social media tools | Supported | - | - | Supported | 3rd party | - | Limited | Supported | - | - | - |
| Customer-facing workshop | Supported | Modules | - | - | - | - | - | Supported | - | Supported | Modules |
| Multi-location support | Supported | Supported | Supported | Supported | Supported | Supported | - | Supported | Supported | Supported | Supported |
| New car sales | Supported | Supported | Supported | Supported | Supported | Supported | - | Supported | Supported | Supported | Supported |
| Multi-language support | Supported | - | - | - | - | - | - | - | - | Supported | Supported |
How to Choose the Right Car Dealer Website Provider
With so many options available, narrowing down the right car dealer website provider for your dealership can feel overwhelming. The best approach is to start by getting clear on what matters most to your business right now, and what you will need as you grow.
Budget is usually the first consideration. Some providers publish their pricing openly, making it easy to compare, while others require you to request a quote. Be wary of low headline prices that exclude essential features - always check what is included in the monthly cost. A platform that bundles a DMS, stock management, and integrations can often work out cheaper than paying for a website and separate tools.
Features and integrations should match your daily workflow. If you advertise on AutoTrader, make sure the platform integrates directly. If you offer finance, check that the provider supports your finance partners. With Making Tax Digital now in force, pick a platform that pushes sales, deposits, and workshop invoices into HMRC-recognized accounting software - Vehiso ships native Xero, QuickBooks and Sage integrations, so you avoid CSV exports and bridging spreadsheets. Consider whether you need AI tools for writing descriptions or generating valuations - these can save significant time.
Scalability matters even for small dealers. Choose a platform that can grow with you. If you plan to add more stock, open additional locations, or expand into new vehicle types, make sure the provider can support that without requiring a costly migration later.
Support quality is often overlooked until something goes wrong. Check whether support is included in the price, what hours it is available, and whether you get a dedicated account manager or are routed to a generic helpdesk. Read reviews from other dealers if you can - the quality of day-to-day support can make or break your experience with a platform.
Which is the best car dealer platform in the UK?
For most independent dealers, the best car dealer platform is the one that runs the whole dealership in a single place. Vehiso bundles a customizable dealer website with a full dealer management system, AutoTrader and marketplace sync, AI tools, online payments and MTD-ready accounting, from £49/month with the DMS included in every plan. That combination of coverage, transparent pricing and same-day setup is why we recommend it as the best all-in-one platform for independent dealers.
What makes the best car dealer website?
The best car dealer website loads fast, looks professional on a phone, puts your stock front and center, and turns visitors into inquiries. It should be quick to set up, easy to update without a developer, and built with SEO and marketplace feeds in mind. Vehiso websites are designed around exactly this, and go live the same day.
Why Dealers Choose Vehiso
Built by dealers, for dealers. Here is what sets Vehiso apart from other car dealer website providers.
Modern Design
Clean, fast, mobile-first websites that look professional and load quickly. Our templates are designed to convert visitors into inquiries and give your dealership a contemporary online presence.
One Platform, No Juggling
Website, DMS, stock management, inquiry handling, and online payments in one workspace. No juggling multiple tools or paying for separate systems that do not talk to each other.
AI-Powered Tools
Generate vehicle descriptions, get instant valuations, and automate repetitive tasks with built-in AI. Save hours every week and create more compelling listings with less effort.
Affordable Pricing
Start free on our free forever plan, then transparent pricing from £49 per month with no hidden fees. Everything you need is included - DMS, integrations, support, and hosting. No credit card required, with a 7-day trial on the paid plans.
Car dealer website providers - frequently asked questions
Start free, or try the paid plans for 7 days
See why dealers are switching to Vehiso. No credit card required - get your website live in minutes.
Switch to Vehiso →This comparison is based on publicly available information about each provider at the time of writing and reflects our understanding of each platform. Features, plans, and pricing change over time, and the other providers listed are not affiliated with or endorsed by Vehiso. Always confirm the latest features and pricing directly with each provider before making a decision.